Should A Aspiring Influencer Friend Cease Exploiting People for Material?

One Side: One Friend's Perspective

Sometimes I'm recorded while I’m eating. I’ll see myself on her Instagram – it feels like a jumpscare.

A close companion of 10 years, Marielle, labels herself the “creativity monarch”. It’s fun for a short while, but it weighs on our relationship.

She is an extrovert, she feels the need to document everything constantly. When we eat out, her motto is, “The phone eats first,” and snaps pictures with the flash on, which induces embarrassment. It's unpleasant when strangers see her posing or filming – I get secondhand embarrassment. It also frustrates me because meals lose their warmth.

She isn’t exactly an online personality yet, but she is trying to be. She makes vlogs about city life, her daily routine, and her styling career. Her content is good, I’ll give her that, but I don’t want to be involved. On occasion she films me while I’m eating, or just accompanying her. I’ll see myself on her feed afterwards, and it pops up like a surprise: I might be no makeup on, making a strange expression or photographed mid-bite. It’s uncomfortable.

Marielle also anticipates that I will to record her at inopportune moments. Sometimes I’ll be talking to someone else, or we're simply spending time in the street. I feel like our bond has transformed into me being her unpaid videographer. She has the means to employ someone if she wanted professional shots. When I brought up my discomfort about the situation, she dismissed it. She’s taken me to several industry functions, which was nice, but that doesn't compensate for all the energy I spend helping her make content.

I appreciate that Marielle has helped me with my career in design, but I resist our connection to become merely a tally of exchanges. I don't believe she's insincere or dishonest, but at times it seems that if the camera is out, we will start performing in a way that presents a favorable image for her channel.

Her directive is, “OK, look happy!” and record me laughing with someone. It feels forced. It's crucial her to understand that our decade-long friendship still has boundaries. I enjoy being with her, but I also desire to experience it without being filmed, altered, or shared for an viewers. I am not a accessory for her Instagram.

The Defence: The Content Creator's View

I want Beth to see that the content we produce together can get us a foot in the door.

I am passionate about creating videos. It’s not just a hobby; it's integral to who I am. Producing content and sharing my life online enables me to show my personality and engage with people in new ways.

I wouldn't label myself as a full influencer yet, but it’s smart to make money from your interests. I look up to people on TikTok who pull off that aesthetic of casual, DIY content creation.

Content creation is my version of engaging with life: observing the nuances, posting them with an viewership that values the craft behind it. It's never my aim to make Beth uncomfortable. Taking her to professional gatherings was my way of sharing opportunities, providing her a chance to witness behind-the-scenes moments that could help her professional path too. That’s not blackmail, it's simply being realistic.

I’d still take her to such functions even if she refused to assist me, but I want her to see what the work we create together can get us: a foot in the door. I know not all people enjoys being on camera, but often unplanned moments is what makes content genuine. Appearing on video occasionally is an inherent aspect of being my companion. I would delete anything she asked, but she has never asked yet.

I don’t expect anyone to be my private videographer, but friends help each other in minor capacities. I thought filming a clip here or there would be enjoyable for her. Creativity flourishes in collaboration, and having Beth around makes endeavors energetic and pleasurable. I never force her to participate in anything, and I would never intentionally humiliate her. But filming together sometimes is part of how I document our time together.

I value our friendship deeply and don’t want making videos to drive a wedge between us. I’m willing to compromise: like asking before recording, and steering clear of angles that might make her uncomfortable.

This is not about power, it’s about expressing my perspective while still respecting hers. Obviously making content is not a substitute for real connection: it's merely part of how I live my life and I desire her to be included in a way that’s enjoyable for each of us.

The Jury: Public Sentiment

Is it right for her to stop recording herself and Beth when they are socializing?

There’s nothing more excruciating than having a friend film you. I understand that it’s Marielle’s passion, but I wouldn't ask friends come to my work. Perhaps she can find like-minded creators to create content with. Given the dark, looming future of AI, personal relationships are the only thing we have – cherish them!
Liberty, 25

If you’re doing something professionally, it's unfair to expect your friends for help every time, even if they have done it before. If Marielle loves creating, that doesn’t mean everyone around her is willing material. She must to honor Beth’s privacy.
Another reader, 26

Marielle might love producing videos and showing off her life publicly, but it isn't for everyone. It’s nice she has assisted her friend professionally, but she needs to listen to what her friend desires.
Emma, 27

It sounds like you value each other, so hold on to that and ensure it’s the priority in your relationship. Foster some real memories, where true emotions are stored, not digital scrapbooks. In fact, public figures who seem to share their worlds actually have more privacy than it seems.
One opinion, 53

She seems to be not fully engaged nor authentic when they're together – she’s working. Both seem unsure as to what’s reasonable. The solution lies not in trying to alter one another, but in each setting clear boundaries around what feels acceptable to them and seeing if there is an acceptable compromise.
A final view, 71

Your Turn to Be the Judge

In an online poll: is Marielle exploiting their bond?

Johnny Castillo
Johnny Castillo

A passionate automotive historian and restoration expert with over 15 years of experience in preserving classic cars.